Magnetize is a specialist Microsoft Ads agency for service-based, lead-generation businesses that care about pipeline, not impressions. We manage Search, Audience Network, and remarketing campaigns. We diagnose what’s broken, scale what works, and keep your board informed with reporting that shows real impact
We use Google Ads data as a starting point for our strategy. We monitor every imported campaign, restructure it when needed, and optimise it specifically for Microsoft Ads. This is because Bing’s audience behaviour, match-type logic, and bidding dynamics differ enough to require a separate approach.
Most businesses come to us with the same story: rising cost per lead, declining conversion rates, and enquiries sales can’t work with. We fix the foundations, rebuild the strategy, and make Microsoft Ads accountable to the bottom line.
Independent industry recognition doesn’t come from saying the right things. It comes from consistently delivering results across clients at a verifiable standard.
There are no handoffs after you sign. The strategists who audit your account, build your campaigns, and present your results stay involved from day one. If a performance issue arises, we flag it first and bring a solution.
When buyers search for what you offer, Search Ads put you in front of them at the moment of intent. We go beyond basic keyword management, building ROI-focused campaigns around your cost per lead, your sales cycle, and the search terms that convert. Less wasted spend, more pipeline.
Most enquiries don’t happen on the first visit. We create remarketing sequences across Search and the Audience Network to re-engage users who showed intent but did not convert. This approach keeps your brand visible to potential buyers throughout their decision-making process until they are ready to enquire.
Reach more people by placing your ads on MSN, Outlook, and Microsoft Edge, not just in search results. We manage Audience Network campaigns with precise targeting and careful budget control, whether you want to build awareness with new customers or reconnect with past visitors.
We base every decision on conversion data, whether you target long B2B sales cycles or pursue high-intent buyers ready to act.
Our targeted Search and precise exclusion management reduce cost per lead by eliminating unnecessary spend.
We focus on higher-quality enquiries by optimising for leads that enter your pipeline and convert, rather than prioritising raw volume.
“Working with Rob was a pleasure – insightful, responsive and professional with a deep knowledge of digital advertising. Would recommend any business who is looking for an agency who feels like one of the team to contact him.”
“The best people in the industry are those that live and breathe what they do! Rob & the team at Magnetize are exactly this! Attention to detail, energy, technical ability and results — they have it all.”
“I've had a fantastic experience of working with Magnetize. Through Rob's close management and expertise, we've managed to create a significant increase in PPC leads in the first three months of working with him.”
“Excellent and professional service – really good data support which drives decision making. Can only recommend Rob.”
“I've been working in the marketing sector for over 15 years, and Magnetize is truly one of the best PPC agencies I've worked with. Their unique approach has delivered an outstanding ROI, and we couldn't be more pleased with the results.”
“Magnetize has been really great to work with. Rob's expertise and knowledge has driven an increase in both the volume and quality of PPC leads in just a short period of time. I highly recommend Magnetize for PPC and paid media management.”
If your Microsoft Ads campaigns are underperforming, your cost per lead is rising, or you can’t figure out why the results don’t match your spend, this is where things change.
Book a discovery call with Magnetize. No hard sell. No generic audit checklist.
Just a direct conversation about where your Microsoft Ads management stands, where it needs to be, and whether we’re the right agency to get you there.
Book a discovery call for real answers and clear picture of what’s possible.
Specialist Expertise 
Lead Generation 
Whats next