Why Meta 
Our Services 
Campaign management
This includes strategy, setup, and daily oversight across Facebook and Instagram.
We measure success by one metric: qualified enquiries, not impressions.
Magnetize is an award-winning Meta Ads agency focused on high-value lead generation. We build Facebook and Instagram campaigns by hand, block the placements that waste your money, and optimise every pound toward real enquiries.
With billions of active users on Facebook and Instagram, Meta reaches people at every stage of the buying journey, including the long quiet stretch before they start searching.
For services people research carefully, that head start matters. You introduce your business, answer objections, and stay present until the enquiry comes.
Facebook Ads and Instagram Ads remain among the most cost-effective ways to reach the right audience at scale. When handled strategically, Meta advertising fills the top of your funnel with warm prospects and makes every other channel work harder.
This includes strategy, setup, and daily oversight across Facebook and Instagram.
We uses instant forms, landing journeys, and booking flows aligned with your sales process.
Provides sustained visibility during the weeks it takes to make a service decision.
It involves concepts, copy, and formats developed and tested continuously.
Builds audiences from your customer data, not guesswork.
Facebook carries the direct response weight for most service businesses. Longer copy works. Detailed offers work. Lead forms capture an enquiry in seconds without users leaving the app.
Instagram shows what people need to see before they trust your facilities, teams, treatments, and outcomes. Reels and Stories do this far better than any static format.
Before touching the ad account, we map your margins, sales process, and what a genuinely qualified lead is worth. A campaign that ignores your commercials optimises for the wrong thing.
We launch with a deliberate spread of creative angles, audiences, and offers. Early spend buys information; we treat it that way instead of guessing.
We move budget toward what produces qualified enquiries and retire what does not, judged on pipeline, never on clicks.
We report against the numbers your board cares about, then agree on what changes next month.
The better the data we feed the platform, the better the leads it finds. That’s why first-party data is at the heart of every campaign we run.
Great Meta advertising is never “set and forget.” Creative fatigues quickly, audiences shift, and what worked last quarter fades.
We run an ongoing cycle of testing across creatives, copy, and audiences — introducing new ideas, retiring tired ones, and letting the winners shape the next round.
Every test is measured against qualified leads and cost per enquiry, not vanity metrics. Over time, this optimisation steadily lowers costs and strengthens results.
You'll always know what your Meta advertising delivers and what it costs, no vanity metrics dressed up as results.
Rob founded Magnetize after 15 years in digital marketing, including senior in-house roles at PE-backed service businesses. That commercial background shapes everything about how Magnetize operates.
Petar brings 12 years of paid search expertise to Magnetize, with agency experience spanning Croud and Dentsu, where he managed large-scale budgets for global brands including Co-op, Intel, and Mastercard.
Craig has 12 years of experience across paid search, SEO, and paid social, with a deep specialism in healthcare and pharmaceuticals.
“Working with Rob was a pleasure – insightful, responsive and professional with a deep knowledge of digital advertising. Would recommend any business who is looking for an agency who feels like one of the team to contact him.”
“The best people in the industry are those that live and breathe what they do! Rob & the team at Magnetize are exactly this! Attention to detail, energy, technical ability and results — they have it all.”
“I've had a fantastic experience of working with Magnetize. Through Rob's close management and expertise, we've managed to create a significant increase in PPC leads in the first three months of working with him.”
“Excellent and professional service – really good data support which drives decision making. Can only recommend Rob.”
“I've been working in the marketing sector for over 15 years, and Magnetize is truly one of the best PPC agencies I've worked with. Their unique approach has delivered an outstanding ROI, and we couldn't be more pleased with the results.”
“Magnetize has been really great to work with. Rob's expertise and knowledge has driven an increase in both the volume and quality of PPC leads in just a short period of time. I highly recommend Magnetize for PPC and paid media management.”
Let’s talk about what Facebook and Instagram advertising could do for your pipeline. Bring your goals and your current account, and we’ll show you where the opportunity is.
Specialist Expertise 
Specialist Expertise 
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